Retail Innovation Week

Researched by Piers Fawkes and the PSFK iQ team

Macro Themes in Retail

The current retail innovation landscape is driven by several higher-level themes:

• Retailers are prioritizing immersive experiences and transforming their stores into captivating spaces that engage customers on a deeper level.

• Sustainability and inclusivity are central to their strategies, with a focus on reducing waste, adopting ci…